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  • Coaching Example

Business Development Coaching for Lawyers

Business Development Coaching for LawyersBusiness Development Coaching for LawyersBusiness Development Coaching for Lawyers

Helping lawyers sharpen positioning, increase visibility, deepen relationships, 

and develop business consistently.

Let’s discuss your goals.

Schedule a complimentary 30-minute introductory call.

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Paul combines a strategic perspective on BD with a pragmatic approach…helping lawyers translate ideas into action.

Finance partner, Am Law global 25 firm

More Testimonials

The key to business development is consistency.

Services

Business Development Coaching

Business Development Consulting

Business Development Consulting

A black compass on a black background, illustrates business development planning and coaching.

I help lawyers build reliable business development habits through individual, small-group, and hybrid coaching. My approach is practical, strategic, and grounded in each lawyer’s unique style. Over time, relationship-building becomes second nature. Read more

Business Development Consulting

Business Development Consulting

Business Development Consulting

Drawing on my experience as a law firm marketing and business development leader, I advise firm leadership on strategies to strengthen client relationships and generate new business. I help create business development goals, priorities, and plans tailored to each firm’s culture. Read more

Coaching Example

An Ally During a Slow Stretch

When a slowdown led an experienced partner to question himself, coaching provided practical guidance, perspective, and someone on his side.

READ THE EXAMPle

About Paul Manuele

For more than 25 years, I’ve worked at the intersection of business development, marketing, and law firm leadership—including more than 20 years inside law firms, where I built and led business development, marketing, and communications functions. Today, I coach individual lawyers and groups and advise firms on strengthening their business development efforts. Earlier in my career, I was a senior editor at The American Lawyer.

Business Development Coaching

Knowing what to do is only part of business development. Coaching provides a regular opportunity to think through challenges, identify promising relationships and opportunities, and decide what to do next. I help lawyers develop an approach suited to their strengths and build the habits that sustain it alongside client work.

Business Development Consulting

I advise firm leadership on how to develop and implement business development strategies. Drawing on my experience in law firm leadership, I bring an informed perspective to questions of positioning, client relationships, and how firms support lawyers as they build their practices. I help clarify priorities and ensure that business development efforts are focused where they will have the greatest impact.

Philosophy & Approach

My approach centers around habit development. Why? Because the most reliable way to develop business is to engage in BD activity consistently. And the most reliable way to engage in BD activity consistently is to make it a habit. Whether you're a partner building a personal book of business or a firm leader shaping strategy, I can help you elevate your brand and drive growth.

Contact

Drop me a line to discuss how I can help you achieve your business development goals.

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Or reach me by phone or email.

Paul Manuele

(917) 554-0596 paul@paulmanuele.com

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